Narayana Health's Groundbreaking Rebranding and New Logo
Written by Arushi Sharma, Shaveta Arora
Narayana Health is embarking on a groundbreaking journey with a fresh rebranding initiative and a captivating new logo.
Narayana Health has introduced its new logo and announced a rebranding initiative for all of its healthcare facilities. This makeover includes its super-specialty hospital network, cardiac centers, and primary care institutions.
Unveiling the new brand identity, Dr Devi Prasad Shetty, Founder, Chairman and Executive Director of Narayana Health, said,
“For the past two decades, we have consistently delivered high-quality healthcare services to all. In this extraordinary journey, we have brought several innovations in the healthcare delivery model, making quality healthcare accessible to the people we serve. Today marks a significant transformation in our journey, where we are integrating all aspects of Narayana Health into a singular cohesive identity with One Name, One Heart, and One Mission”.
Narayana Health has updated its logo to embody its commitment to compassionate healthcare. The logo features three beating hearts, red and blue colors, and modern fonts, showcasing the company's roots in cardiac care and its forward-looking approach.
Dr Emmanuel Rupert, Managing Director & Group CEO of Narayana Health said,
“Our evolution is more than changing logos. Our mission is to deliver integrated care, wherein we take full responsibility for every aspect of our patients’ healthcare needs, from prevention to treatment. With our imminent entry into the health insurance sector and our investment in healthcare services closer to patients’ homes, this identity arrives at a pivotal juncture in our journey.”
Clinics will adopt the name Narayana Clinic, laboratories will be named Narayana Lab, and pharmacies will be called Narayana Pharma. All hospitals nationwide will uniformly use the name Narayana Health.