Lupin has launched Jeet, a heart-health-focused patient assistance project. Jeet offers a variety of benefits, including medical expenditure reductions, illness counseling, prescription reminders, and lifestyle advice.

Jeet, which is available through app stores, a website, and a toll-free number, improves the doctor-patient interaction by boosting knowledge about cardiac diseases and related health issues.

The program promotes healthy living choices, timely medication adherence, and wellness activities.

Notable features encompass:

- Incentives: Jeet rewards consistent medication adherence and healthier lifestyle choices with heartbeats.

- Alerts: Jeet allows prescription uploads and task scheduling for on-time medication alerts, minimizing missed doses.

- Coaching: Heart-health coaches within Jeet offer disease insights, navigation assistance, and lifestyle recommendations.

Speaking on the launch, Rajeev Sibal, President India Region Formulations, Lupinsaid,

“Technology holds the potential to enhance outcomes by increasing patients’ awareness of their condition and possible lifestyle interventions. With Jeet, our primary focus is to offer patients comprehensive support services that enhance their journey in medication adherence, lifestyle adoption, and beyond. Our goal is to empower patients to embrace a healthier and happier life. Jeet is a testament to Lupin’s unwavering commitment to patient-centricity and improving healthcare in India.”